<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:ifp="http://www.ifactory.com/press" ifp-element-xpath="/*[local-name() = 'urlset' and namespace-uri() = 'http://www.sitemaps.org/schemas/sitemap/0.9']"><ifp:contentType>CHAPTER</ifp:contentType><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00002.xml</sm:loc><ifp:title>Copyright</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00002.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Copyright</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00003.xml</sm:loc><ifp:title>Contents</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00003.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Contents</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00004.xml</sm:loc><ifp:title>List of Contributors ti This Volume and Their Entries</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00004.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>List of Contributors ti This Volume and Their Entries</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00005.xml</sm:loc><ifp:title>Introduction</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00005.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Introduction</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00006.xml</sm:loc><ifp:title>Acculturation</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00006.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Acculturation</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00007.xml</sm:loc><ifp:title>Addiction, Theories of</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00007.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Addiction, Theories of</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00008.xml</sm:loc><ifp:title>Addictive Buying</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00008.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Addictive Buying</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00009.xml</sm:loc><ifp:title>Altruism</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00009.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Altruism</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00010.xml</sm:loc><ifp:title>Animal Experiments in Economics</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00010.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Animal Experiments in Economics</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00011.xml</sm:loc><ifp:title>Anthropology and Consumer Behaviour</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00011.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Anthropology and Consumer Behaviour</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00012.xml</sm:loc><ifp:title>Attribution Theory</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00012.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Attribution Theory</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00013.xml</sm:loc><ifp:title>Behaviourism</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00013.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Behaviourism</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00014.xml</sm:loc><ifp:title>Bettman, James R.</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00014.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Bettman, James R.</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00015.xml</sm:loc><ifp:title>Brand Equity</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url 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xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00017.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Budgeting and Mental Accounting</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00018.xml</sm:loc><ifp:title>Children's Consumer Behaviour</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00018.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Children's Consumer Behaviour</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00019.xml</sm:loc><ifp:title>Childe=ren's Saving</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00019.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Childe=ren's Saving</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00020.xml</sm:loc><ifp:title>Choice Deferral</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00020.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Choice Deferral</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00021.xml</sm:loc><ifp:title>Cognitive Dissonance</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00021.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Cognitive Dissonance</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00022.xml</sm:loc><ifp:title>Collecting</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00022.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Collecting</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00023.xml</sm:loc><ifp:title>Congruity Theory</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00023.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Congruity Theory</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00024.xml</sm:loc><ifp:title>Conjoint Analysis</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00024.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Conjoint Analysis</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00025.xml</sm:loc><ifp:title>Conspicuous Consumption</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00025.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Conspicuous Consumption</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00026.xml</sm:loc><ifp:title>Consumer Innovativeness</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00026.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Consumer Innovativeness</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00027.xml</sm:loc><ifp:title>Consumer Knowledge</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00027.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Consumer Knowledge</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00028.xml</sm:loc><ifp:title>Consumer Protection</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00028.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Consumer Protection</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00029.xml</sm:loc><ifp:title>Contingent Valuation</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00029.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Contingent Valuation</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00030.xml</sm:loc><ifp:title>Conventions</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00030.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Conventions</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00031.xml</sm:loc><ifp:title>Credit, Debt and Problem Debt</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00031.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Credit, Debt and Problem Debt</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00032.xml</sm:loc><ifp:title>Cross-Cultural Research</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00032.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Cross-Cultural Research</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00033.xml</sm:loc><ifp:title>Culture Shock</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00033.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Culture Shock</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00034.xml</sm:loc><ifp:title>Discrete Choice Models</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00034.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Discrete Choice Models</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00035.xml</sm:loc><ifp:title>Dual Self</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00035.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Dual Self</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00036.xml</sm:loc><ifp:title>Ecology and Consumption</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00036.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Ecology and Consumption</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00037.xml</sm:loc><ifp:title>Economic Socialization</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00037.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Economic Socialization</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00038.xml</sm:loc><ifp:title>Emotions and Consumer Behaviour</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00038.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Emotions and Consumer Behaviour</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00039.xml</sm:loc><ifp:title>Entrepreneurship and Innovation</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url 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xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00077.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Needs and Wants</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00078.xml</sm:loc><ifp:title>Negotiations</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00078.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Negotiations</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00079.xml</sm:loc><ifp:title>Organizational Culture and Profitability</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00079.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Organizational Culture and Profitability</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00080.xml</sm:loc><ifp:title>Perceived Quality</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00080.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Perceived Quality</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00081.xml</sm:loc><ifp:title>Perceived Risk</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00081.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Perceived Risk</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00082.xml</sm:loc><ifp:title>Personal Construct Theory</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00082.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Personal Construct Theory</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00083.xml</sm:loc><ifp:title>Persuasion</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00083.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Persuasion</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00084.xml</sm:loc><ifp:title>Philosophical-Methodological Foundations</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00084.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Philosophical-Methodological Foundations</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00085.xml</sm:loc><ifp:title>Positioning</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00085.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Positioning</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00086.xml</sm:loc><ifp:title>Possessions</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00086.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Possessions</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00087.xml</sm:loc><ifp:title>Postmodernism and Consumption</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00087.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Postmodernism and Consumption</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00088.xml</sm:loc><ifp:title>Poverty, Psychology of</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00088.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Poverty, Psychology of</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00089.xml</sm:loc><ifp:title>Protocol and Cognitive Response Analysis</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00089.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Protocol and Cognitive Response Analysis</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00090.xml</sm:loc><ifp:title>Psychological Discount Rate</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00090.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Psychological Discount Rate</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00091.xml</sm:loc><ifp:title>Rationality, General Theory of</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00091.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Rationality, General Theory of</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00092.xml</sm:loc><ifp:title>Rationality in the Face of Uncertainty</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00092.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Rationality in the Face of Uncertainty</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00093.xml</sm:loc><ifp:title>Reference Price</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00093.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Reference Price</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00094.xml</sm:loc><ifp:title>Rewards and the Myth of Performance Decrements</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00094.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Rewards and the Myth of Performance Decrements</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00095.xml</sm:loc><ifp:title>Ritual</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00095.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Ritual</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00096.xml</sm:loc><ifp:title>Satisficing</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00096.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Satisficing</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00097.xml</sm:loc><ifp:title>Saving</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00097.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Saving</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00098.xml</sm:loc><ifp:title>Search Processes</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00098.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Search Processes</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00099.xml</sm:loc><ifp:title>Share Markets and Psychology</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00099.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Share Markets and Psychology</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00100.xml</sm:loc><ifp:title>Shoplifting</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00100.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Shoplifting</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00101.xml</sm:loc><ifp:title>Smith, Adam</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00101.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Smith, Adam</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00102.xml</sm:loc><ifp:title>Soap Opera</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00102.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Soap Opera</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00103.xml</sm:loc><ifp:title>Speculation</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00103.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Speculation</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00104.xml</sm:loc><ifp:title>Tax Evasion</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00104.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Tax Evasion</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00105.xml</sm:loc><ifp:title>Time Use</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00105.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Time Use</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00106.xml</sm:loc><ifp:title>Tourims, Psychology of</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00106.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Tourims, Psychology of</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00107.xml</sm:loc><ifp:title>Tranformation in East Europe</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00107.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Tranformation in East Europe</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00108.xml</sm:loc><ifp:title>Trust</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00108.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Trust</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00109.xml</sm:loc><ifp:title>TrUnemployment and Well-Being</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00109.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>TrUnemployment and Well-Being</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00110.xml</sm:loc><ifp:title>Utility</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00110.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Utility</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00111.xml</sm:loc><ifp:title>Utility of Public Goods</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00111.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Utility of Public Goods</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00112.xml</sm:loc><ifp:title>Utility Theory</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00112.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Utility Theory</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00113.xml</sm:loc><ifp:title>Vanity</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00113.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Vanity</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00114.xml</sm:loc><ifp:title>Variety-Seeking Behaviour</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00114.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Variety-Seeking Behaviour</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00115.xml</sm:loc><ifp:title>Well-Being</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00115.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Well-Being</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00116.xml</sm:loc><ifp:title>Women in Advertising</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00116.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Women in Advertising</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00117.xml</sm:loc><ifp:title>Work Effort</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00117.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Work Effort</ifp:title></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00118.xml</sm:loc><ifp:title>Index</ifp:title><sm:lastmod>2025-09-12</sm:lastmod></sm:url><sm:url xmlns:sm="http://www.sitemaps.org/schemas/sitemap/0.9"><sm:loc>https://www.elgaronline.com/display/9781858985541.00118.pdf</sm:loc><sm:lastmod>2025-09-12</sm:lastmod><ifp:title>Index</ifp:title></sm:url></urlset>
